Black Panther AP: Royal Oak Concept “Black Panther” Flying Tourbillon Watch

Low and behold, the first of many superhero-inspired timepieces to generate from the exciting new collaboration between Audemars Piguet and Marvel has made its debut into the world of both luxury watch fans and comic book fans everywhere. The new Royal Oak Concept “Black Panther” Flying Tourbillon watch, ref. 26620IO.OO.D077CA.01, was officially launched just this… View Article

By The Watch Standard

Rolex New Releases 2021 – A Leaked Sneak Peak

Updated April 7th, 2021. Exciting news in the watch world is right around the corner. Rolex will be announcing its soon-to-be newest releases on April 7th. And just like with the highly anticipated release of just about anything, there has been much speculation and gossip amongst the watch community – far and wide. Amidst all… View Article

By The Watch Standard

How To Clean Your Watch

A true luxury watch is far more than simply a way to tell the time. It is also an indication of the wearer’s personality, an heirloom to pass down to future generations and, if chosen well enough, a strong financial asset. However, for any watch to live up to all those obligations, the owner has… View Article

By The Watch Standard

Most Popular Rolex Dial Colors

In a recent poll taken on the online Rolex Forum, the most popular Rolex dial colors ranking amongst members’ votes were black (43.3%), blue (39.2%), white (8.8%), green (6.0%), silver (1.4%) – with the remaining 1.3% categorized as “other”.  Before the brand’s introduction of its newest color palette, Rolex had some standard go-to colors that… View Article

By The Watch Standard

The Rolex “Starbucks” Submariner Date 126610LV

Of the exciting new 2020 additions to the Rolex watch collection, perhaps the model that made the biggest splash was the new and improved lineup of Submariners. A true Rolex classic, the Submariner has been dubbed as “the reference among divers’ watches” – truly speaking to its highly revered reputation within both the watch community… View Article

By The Watch Standard

Valentine’s Day 2021: His & Hers Luxury Watch Set for Couples

Make Valentine’s Day 2021 Different Valentine’s Day is right around the corner. About this time every year, people everywhere are in anticipation of a day of celebrating loved ones – whether it be a spouse or partner, friends, your kids, or just someone special you’re grateful to have in your life. Some go all out… View Article

By The Watch Standard

Top 3 Watches of 2020 For Men

Keeping Time When Time Flies 2020 was an eventful year if nothing else. For avid watch enthusiasts, we’ve hand picked the top 3 watches for men to offer a bit of comfort and solace in the midst of such a turbulent year. History was made on more than a few occasions – some good moments,… View Article

By The Watch Standard

Which Rolex Watches Best Hold Their Value?

Whether purchasing a brand new or pre-owned Rolex watch, it is almost a guarantee that…

By The Watch Standard

A Closer Look: The Rolex Sky-Dweller

Styled with the utmost elegance and equipped with impeccable functionality, the Rolex Sky-Dweller soars above the rest. As one of the more expensive watches in the Rolex watch collection, a brand already recognized for exemplifying luxury, the Sky-Dweller has a lot of impressive features to offer. As in, its bang is well worth the tens… View Article

By The Watch Standard

Black Friday & Cyber Monday Deals At The Watch Standard

For one week only, from 11/23 through 11/30, The Watch Standard will be having our Black Friday & Cyber Monday sale. Whether you are a first time luxury watch buyer or an avid watch collector, these markdowns are sure hard to pass on. Don’t miss out on big savings on your next luxury watch! With… View Article

By The Watch Standard